work > WarehouseLine Website
Warehouse Line
About
The main goal of the project was to create a website that will stand out in the warehouse industry thanks to its transparency and interesting aesthetics. The user was to easily find the content he was interested in, regardless of the level of ability to use the Internet offer. The most important features that I focused on while designing are: intuitive navigation as well as friendly and light design. Keeping the same information as the competition, I put on a website that does not overwhelm with excess information, is functional, and at the same time in a pleasing setting allows the user to get acquainted with the offer. Both the brand and the website are a story about technical matters told in a light and fresh way.
My role
Visual concept, wireframes, prototype, graphic design
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Synergy of two worlds.
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In designing the website, I opted for colors that embody maximal simplicity. I chose black along with its shades as the primary color for most of the elements on the site, lending it an elegant and cohesive look. Furthermore, I reserved a vibrant shade of red for important components that require special attention, enhancing their visibility and making them stand out effectively for users.
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Two distinct fonts were thoughtfully selected in the design of the website to achieve a harmonious visual appeal and enhance readability. The first font, "Raleway," was chosen for its elegance and ornate nature, making it a perfect fit for headings and accent elements throughout the site. The use of "Raleway" lends these elements a unique aesthetic that captures visitors' attention.
Conversely, the second font, "Open Sans," was meticulously chosen for paragraph texts and the main content of the site. While also possessing an elegant demeanor, it boasts a more minimalist and transparent style. This feature ensures that content is presented crisply and pleasantly, thus elevating reading comfort and the clarity of the message for users.
By blending both of these fonts, the website design not only showcases aesthetic appeal but also emphasizes readability and user-centric value. The diversity of fonts effectively underscores pivotal elements and creates a coherent, attention-grabbing entirety, ultimately enhancing the browsing experience for visitors.
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Overview
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LF wireframes
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White spaces play a large role in the design. Properly used and managed, it has a very positive effect on legibility and aesthetics.
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In addition to the contact details at the bottom of the subpages, a standard application form is available
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Extended filters to choose from, and 2 standard views of search results. Simple and clear map in list view.
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